Are you struggling to figure out why your landing page is not converting? Are there things you think you could be doing better but you're just not sure? PPC Heroes and their allies are here to help! Join Hanapin Marketing's Associate Director of Paid Search and resident CRO expert, Sam Owen, and WiderFunnel's Founder and CRO expert, Chris Goward, as they host a live landing … [Read more...] about Live Landing Page Audit With Chris Goward and Sam Owen [New Webinar!]
Search Results for: landing pages
Eight Steps to Craft the Ultimate PPC Landing Page
From time to time, PPC Hero will publish a stellar post from an equally stellar author, and this is one of those times. This post was written by Oli Gardner, landing page expert and co-founder of Unbounce, one of our favorite optimization and testing tools for landing pages and CRO. Follow him at @OliGardner. -- If you care about your conversion rates, you know that every … [Read more...] about Eight Steps to Craft the Ultimate PPC Landing Page
Optimize PPC Conversion Rates Without Touching a Landing Page
We love to talk about Conversion Rate at PPC Hero. Our job doesn't stop with acquiring traffic; we have to make sure that traffic ends up doing something of value - otherwise we've wasted our money. That part, however, isn't always easy. Our best intentions can sink for a number of reasons: No time or money for web designers / developers A boss or client who doesn't want to … [Read more...] about Optimize PPC Conversion Rates Without Touching a Landing Page
No CRO? No Problem: WordStream’s Landing Page Grader
There's a universal truth in PPC– if you have a terrible landing page, you're gonna have a bad time. Your ads could be stellar, your keywords laser-focused, and your bids perfectly calibrated against your competition... and none of it will matter if you can't turn your visitors in to customers. So what's the solution? Conversion Rate Optimization. We've written loads of … [Read more...] about No CRO? No Problem: WordStream’s Landing Page Grader
CRO Landing Page Critique [Webinar Recording]
[Recording] Live Critique: CRO Landing Page Clinic What exactly is a landing page critique? In this webinar, we go through a cross section of different landing pages to give our feedback on what we think works and what doesn’t. With luck, you’ll be able to get some ideas about the strengths and weakness of your site, and some potential areas to test moving forward. We will … [Read more...] about CRO Landing Page Critique [Webinar Recording]
CRO Landing Page Critique [Webinar]
Attention all PPC Heroes! Next Thursday, October 31st, Hanapin will be hosting a Live Landing Page Clinic and we’re looking for volunteers. What exactly is a landing page critique? The plan is to go through a cross section of different landing pages to give our feedback on what we think works and what doesn’t. With luck, you’ll be able to get some ideas about the strengths … [Read more...] about CRO Landing Page Critique [Webinar]
PPC Hero and Crazy Egg’s Live Landing Page Critique Webinar Recording
In this week's webinar recording you get the opportunity to join landing page and conversion rate optimization experts Sam Owen (Hanapin Marketing) and Neil Patel (Co-Founder, Kissmetrics and Crazy Egg) as they go through a cross section of different landing pages to give pro-level feedback on what works and what doesn’t. YouTube: Slides: PPC Hero and Crazy Egg’s Live … [Read more...] about PPC Hero and Crazy Egg’s Live Landing Page Critique Webinar Recording
PPC Hero and Crazy Egg’s Live Landing Page Critique [Webinar]
Join landing page and conversion rate optimization experts Sam Owen (Hanapin Marketing) and Neil Patel (Co-Founder, Kissmetrics and Crazy Egg) as they go through a cross section of different landing pages to give pro-level feedback on what works and what doesn’t. You’ll be able to get some ideas about the strengths and weakness of your site, and some potential areas to test … [Read more...] about PPC Hero and Crazy Egg’s Live Landing Page Critique [Webinar]
Live Landing Page Clinic: Volunteers Needed!
Attention all PPC Heroes! Next Thursday, July 11th, Hanapin and the good people at CrazyEgg will be hosting a Live Landing Page Clinic and we're looking for volunteers. What exactly is a landing page clinic? The plan is to go through a cross section of different landing pages to give our feedback on what we think works and what doesn't. With luck, you'll be able to get … [Read more...] about Live Landing Page Clinic: Volunteers Needed!
Identifying The Reasons Why Your Landing Page Doesn’t Convert Very Well
We all know this, but the purpose of the landing page is to create a conversion. Some of the more common conversions are: leads, sales, and calls. The truth cannot be dulled and stands the test of time. I pose an interesting question for you today: "Why does your landing page convert at the rate it does?" Better yet, do you know what percent your landing page converts at? … [Read more...] about Identifying The Reasons Why Your Landing Page Doesn’t Convert Very Well
Ho-Ho-Holiday Landing Page Optimization For Mobile
With the holiday season well under way, it becomes increasingly important for online advertisers to ensure that all of their ducks are in a row. Additionally, when you add in the ever-changing behavior of online consumers year after year, proper preparation becomes even more difficult. Now, assuming you’ve already planned out your holiday bid, budget, keyword and ad copy … [Read more...] about Ho-Ho-Holiday Landing Page Optimization For Mobile
The Rock ‘em Sock ‘em Landing Page Clinic with Joe Kerschbaum – Hero Conf 2012 Transcript
Our next Hero Conf 2012 Speaker transcript is from Joseph Kerschbaum who spoke on everything landing pages in a talk entitled, "Rock 'Em Sock 'Em Landing Page Clinic." Don’t forget we will be posting our transcripts from last year periodically through out the coming months. Feel free to reminisce or check out what you missed! If you’re more of a straight to the point kind of … [Read more...] about The Rock ‘em Sock ‘em Landing Page Clinic with Joe Kerschbaum – Hero Conf 2012 Transcript
