Amazon has released a new dashboard feature for the Seller Central marketing platform. Found in the Seller Central campaign manager, the dashboard makes it easier than ever to visualize your campaign data and take away valuable insights from your Amazon...
Continue Reading Amazon Launches Seller Central Sponsored Products Dashboard
Understand when it can become cost-effective to shift budget dollars to social app campaigns during periods of peak interest.
Continue Reading Boost Social App Campaign CPIs During High Peaks of Seasonality
AdWords geographic reports provide performance data by location. This data is vital to identifying efficiencies and growth opportunities. In this article we will cover the three main rebuilt reports in AdWords and cover their uses.
This year is flying by, but GUESS WHAT? The time has come to vote! And I’m not talking about politics – I’m talking about voting for the Top 25 Most Influential PPC Experts of 2018. Are there PPC experts that...
Continue Reading Time to VOTE! 2018 Top 25 Most Influential PPC Experts
Facebook announced that it will be fully deprecating its Partner Category targeting by October 2018. Let's take a look at what you need to know, and how to adjust your Facebook Ads targeting strategies in response.
Learn why it is important to include LinkedIn Video Ads in your social B2B advertising mix. Set up instructions included!
Discover 4 strategies to keep your audience engaged. Ad fatigue is a real thing. It is easy to ignore advertisements and there are more and more tools that allow you to do just that. Don't let your brand become part of...
In this webinar, Criteo's Ned Samuelson and Hanapin’s Bryan Gaynor will sit down and discuss some best practices to find lead gen success and help you navigate the complex world of programmatic.
Continue Reading How to Achieve Lead Gen Success Using Programmatic
In this webinar, Hanapin experts Mike Matta and Connor Regan will show you some shortcuts to blow your mind in Excel and save you oodles of time.
New ad extensions and continued improvement of implementation within Bing Ads.
Continue Reading New In Bing Extensions: Account Level Ad Extension Management
Learn how to set up Formula columns within the DoubleClick Search interface to streamline PPC reporting and optimization.
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