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Blog Posts
Why Every PPC Specialist Should Experience Client Facing Roles
Explore why every PPC specialist should experience client facing roles and go from being a good PPC manager to a great one!
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Ad Experiments You Can Start Running Today
Start exploring with drafts and experiments to get deeper insight about what could make your campaigns function at peak performance.
4 Things I Learned as a New Hire at a PPC Agency
Read about the 4 things I learned as a new hire at Hanapin Marketing, the PPC agency of experts.
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Data Insights and Strategies for Irresistible Ad Copy
In this live webinar, Hanapin’s Lauren Rosner and Wordstream’s Mark Irvine have a conversation about ad copy to give you new approaches and tips that will drive better results for your company. They’ll even provide some case studies for inspiration.
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AdWords Campaigns Can Now Spend Up To 2x Daily Budget
Learn what the October 4th update to AdWords Daily Budgets means for your account and explore the benefits of this update!
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4 Quick Steps to Create Your Mobile App Strategy
Understand which components are necessary to your mobile app advertising strategy to ensure measurable and positive results.
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London Golden Ticket #2 Goes to…
We had a fantastic response to our search for Hero #2. And you've got one final opportunity to win a free ticket, Hero #3 is already flying over at HeroConf.com.
Coffee Talk: Catching Up With Hanapin’s PPC Experts
Explore takeaways from a recent interview with one of Hanapin’s Sr. Account Analysts!
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The Winner of Golden Ticket #1 is….
We appreciate all the folks who found Hero #1. The good news, our second hero is already flying over at HeroConf.com. That means another chance for a free ticket is now available, if you can find our hidden, golden PPC...
Creative Ways To Manage Multiple Brands In Auction
It's a delicate balance, but using a combination of multiple optimizations can help you manage multiple brands within a paid search auction.
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Hero Conf London Golden Ticket #1
It's here! Now is your chance to win one of 3 free tickets to Hero Conf London, 23-25 October, with the Golden Ticket Giveaway