In this article, we’ll show you how to use an AdWords script to implement negative Display Network placements.
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London Workshops for Account, Agency, and Excel Heroes!
One of the most valuable pieces of the Hero Con experience is our day 3 workshops that dive deep into the topics most relevant to today's PPC marketer.
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Why IF Function Ads Need To Be In Your Testing Rotation
IF function ads allow you to set specific guidelines based on audience or device data. View the performance we saw in one account.
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PPC Advice Column – Where We Answer Your Burning Digital Marketing Questions!
In this week’s PPC Advice column, we dodge the hurdles of healthcare remarketing and ponder how to improve quality score and impression share.
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Your Facebook Ads Are Working – Here’s How To Prove It
Facebook should be a part of every digital marketing strategy. Learn how to use Google Analytics to make a better, quantitative case for paid Facebook efforts.
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Gmail Ads Got an Upgrade! How Your Marketing Plan Can Benefit
In this live webinar, Google’s Tarresha Poindexter and Hanapin’s Diane Anselmo will bring you up to date on the new features Gmail has to offer, as well as how to customize the platform to bring you the ultimate success.
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Automate Your Budget Projections Using Supermetrics
Learn how to use Supermetrics to automate monthly budget projections, saving time on reporting and insights in the long run.
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Kickoff The Relationship That Your Ads Spark Using Your Landing Page Copywriting Skills
Dive into a few of the best ways to approach mental relevance and ensure that your landing pages nurture the relationships that your PPC ads spark.
2 Weeks Left to Save £350 at Hero Conf London!
Do you love the content you read on PPC Hero? Do you sometimes wish there was a way to soak in all in a little faster?
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Troubleshooting Facebook Advertising: Don’t Forget The Pixel
The pixel is critical for ad performance. Get tips that will save you time in troubleshooting your Facebook advertising!
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The State of Paid Social 2017
We're excited to roll out our first ever State of Paid Social! In this report, we’ll work through which platforms are performing the best, which features are worth investing in, and where to spend your budget.
Using A Reverse Classroom Approach To Training
The reverse or flipped classroom approach is becoming a more commonly used strategy in the education world.
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