With the rules changing again on exact match, here are 3 ways to adjust your campaigns to alleviate changes to the keywords and search terms reports.
Continue Reading Google’s Update To Close Variants: 3 Ways To Combat Even Less Exact Match
March 30, 2017 By Michael Knight
With the rules changing again on exact match, here are 3 ways to adjust your campaigns to alleviate changes to the keywords and search terms reports.
Continue Reading Google’s Update To Close Variants: 3 Ways To Combat Even Less Exact Match
March 29, 2017 By Stephanie White
There are many reasons why Analytics clicks and sessions don't match. Read on to find out why.
Continue Reading Why PPC Clicks And PPC Sessions Never Match
March 28, 2017 By Bonnie Pogorelc
When it comes to looking at new digital agency partners, fully evaluate your situation and needs first – then you can research which teams offer the solution or flexibility to build something that perfectly suits your requirements.
Continue Reading One Size DOESN’T Fit All! 6 PPC Agency Solutions for Your Brand
March 28, 2017 By Bonnie Pogorelc
This whitepaper includes multiple examples of each type of analysis by using PPC-specific examples. These examples are more general for the sake of showing broad-use cases. There are hundreds of other ways to look at PPC data with a pivot...
Continue Reading 6 Pivot Table Examples to Increase Data Analysis Efficiency
March 28, 2017 By Nate Hollander
We'll keep it simple - your time to join hundreds of your nerdy friends for this annual PPC pilgrimage is nearly gone! We've sold out of our Excel Hero and Account Hero passes and have limited numbers of our Agency...
Continue Reading Excel & Account Hero Passes are Sold Out – Get Your Ticket Now!
March 28, 2017 By Jacob Fairclough
Learn what options you have for PPC ad rotation and how to quickly identify opportunities.
Continue Reading How To Evaluate Your PPC Ad Rotation Settings
March 27, 2017 By Bonnie Pogorelc
In this new live webinar, Hanapin’s Chadd Powell and DialogTech’s Blair Symes show you how to optimize the customer journey by using Facebook ads to drive the online conversions and offline phone conversations that drive revenue.
Continue Reading Drive Quality Conversions for Your Brand with Facebook Ads
March 27, 2017 By Carrie Albright
Interested in Facebook advertising? I present you with 7 caveats you’ll be glad you know as you master the art of Facebook advertising.
Continue Reading The 7 Things You Wish You’d Known About Facebook
March 24, 2017 By Brett Schrank
We'll showcase an application of Google Sheets to solve a problem in a way that saves time while revealing actionable insights.
Continue Reading Building An Automated PPC Spend Tracker In Google Sheets
March 23, 2017 By Jacob Baadsgaard
Learn 3 easy ways to quickly test out variants on low-traffic landing pages to improve performance.
Continue Reading 3 Easy Ways to Optimize Landing Pages With Low Traffic
March 22, 2017 By Kristine Hyman
Get a client services view on 10 traits of successful PPC account managers and see which are on your list!
Continue Reading 10 Traits Of A Successful PPC Account Manager: A Client Services View
March 21, 2017 By Nate Hollander
Hero Conf Los Angeles is one short month away. And now we get to share the good stuff. Join us at Hero Conf Los Angeles, April 18-20, for 10 of the most fun and unique networking opportunities in the industry.
Continue Reading A Pool Party, Lucky Strike, and Hundreds of PPC Geeks
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