Get a client services view on 10 traits of successful PPC account managers and see which are on your list!
Continue Reading 10 Traits Of A Successful PPC Account Manager: A Client Services View
A Pool Party, Lucky Strike, and Hundreds of PPC Geeks
Hero Conf Los Angeles is one short month away. And now we get to share the good stuff. Join us at Hero Conf Los Angeles, April 18-20, for 10 of the most fun and unique networking opportunities in the industry.
Continue Reading A Pool Party, Lucky Strike, and Hundreds of PPC Geeks
March Madness Continues: What Excel Tool/Function Rules Them All?
In light of the March Madness season it was thought that we could have some fun and review some of the previous PPC Hero articles on the best ways to utilize Excel in order to more efficiently and effectively manage...
Continue Reading March Madness Continues: What Excel Tool/Function Rules Them All?
5 Second Survey: Do You Trust Your Metric Sources?
Ok PPC Heroes! Hanapin is working on a new report and we need your opinion. Do you trust your metric sources? Meaning, do you trust the metrics that Google AdWords, Google Analytics, Facebook, Bing, Pinterest, Youtube, etc give you? Do...
Continue Reading 5 Second Survey: Do You Trust Your Metric Sources?
Work Smarter! Analyze Data More Efficiently with Google Sheets
In this webinar recording, Hanapin Senior Account Analyst Rachael Law will cover how to get your data into Sheets, as well as some useful formulas to help you manipulate your data for key insights.
Continue Reading Work Smarter! Analyze Data More Efficiently with Google Sheets
Going Old School: Why Audio Is The Next Logical Step In Your Digital Strategy
Learn why digital audio advertising should be included in your strategy and leverage another way to reach potential customers while they are on the go.
Continue Reading Going Old School: Why Audio Is The Next Logical Step In Your Digital Strategy
Why We Need to Start Talking “Share of SERP”
If you've been keeping an eye on recent digital marketing trends, you've probably heard of omni-channel. You may think of it as the future of digital marketing.
Continue Reading Why We Need to Start Talking “Share of SERP”
Paid Search Marketing Automation: Embracing The Machine
This post is part of the Hero Conf Los Angeles Speaker Blog Series. Megan Taggart will join 50+ PPC experts sharing their paid search and social expertise at the World’s Largest All-PPC Event, April 18-20 in Los Angeles, CA. Like...
Continue Reading Paid Search Marketing Automation: Embracing The Machine
Capture User Attention On The SERP And Hold It On The Landing Page
I’m going to share some tips and tricks with you so that you can grab your users’ attention spans and keep them focused.
Continue Reading Capture User Attention On The SERP And Hold It On The Landing Page
Facebook Mid-Roll Ads Might Need A Re-Roll?
Facebook is testing mid-roll ads in select publisher’s videos in an effort to grow revenue from videos posted to the site.
Continue Reading Facebook Mid-Roll Ads Might Need A Re-Roll?
5 Facebook Tools You Can’t Live Without
While we haven’t found the ultimate Facebook advertising tool that meets all of our needs and desires, we do have a solid list of tools that we keep handy. This is by no means a complete list, but rather a...
Only 2 Excel Hero and 4 Agency Hero Passes Remain!
Hero Conf LA is 5 short weeks away, April 18-20 at the JW Marriott Los Angeles LA LIVE. And we're quickly running out of some of our most popular passes!
Continue Reading Only 2 Excel Hero and 4 Agency Hero Passes Remain!
