Making a good account assignment instills confidence and positively demonstrates to clients an ability to make solid decisions.
Continue Reading How To Make A Good Account Manager Assignment
Blog Posts
The Ins And Outs Of PPC Account Expansion
There are many different methods for expanding your PPC campaigns and in this blog, I will explore several options, weighing the pros and cons of each.
[New Webinar!] How to Connect Calls from Paid Search to Sales
In this webinar, experts from Hanapin, Invoca, and RingPartner discuss different ways you can connect your calls back to sales and opportunities, both with AND without a platform, as well offer tips on how to optimize calls, your campaigns, and...
Continue Reading [New Webinar!] How to Connect Calls from Paid Search to Sales
3 Quick Facebook Optimizations To Charge Up Your Performance
The lack of Facebook options can leave advertisers feeling like they lack control. Let’s look at 3 quick optimizations that you can use today if you want more manual control over your Facebook campaigns.
Continue Reading 3 Quick Facebook Optimizations To Charge Up Your Performance
Why Hero Conf is the Event for You!
What does The World’s Largest All-PPC Conference Series look like? Hero Conf is shaped mostly by nearly 1000 of our awesome and nerdy friends that join us each year. They range in title from Account Analyst to Founder and CEO, PPC Specialist to Director of...
6 Organizational Tips For Today’s PPC Specialist
PPC isn’t about being a super human but being on top of your accounts and tasks, even on those not so hot days. I’m going to give you 6 tips on how to stay organized and be the PPC Hero...
Continue Reading 6 Organizational Tips For Today’s PPC Specialist
[New Whitepaper!] Reddit Advertising: A Beginner’s Guide to the Self-Serve Platform
In this whitepaper, Hanapin's Head of Paid Social, JD Prater, guides you through the setup of a Reddit advertising campaign and discusses the importance of advertising in such a dynamic community.
Continue Reading [New Whitepaper!] Reddit Advertising: A Beginner’s Guide to the Self-Serve Platform
5 Personal Feelings You Need To Stop Letting Negatively Impact Your PPC Management
To improve PPC account performance, it is often helpful to get back to basics and apply simple life rules that we often live by on a daily basis.
Continue Reading 5 Personal Feelings You Need To Stop Letting Negatively Impact Your PPC Management
Exclusive Interview with London Keynoter Frederick Vallaeys
Our agenda for Hero Conf London, 24-26 October, is nearly complete. And we're very excited to introduce you to our Day 2 keynoter, Fred Vallaeys.
Continue Reading Exclusive Interview with London Keynoter Frederick Vallaeys
The 3 Step Guide For Expanding Your Account Through DSA And Shopping Queries
DSA and Shopping campaigns act as ongoing keyword research tools, but how do we go about extracting queries in an effort to utilize elsewhere?
Continue Reading The 3 Step Guide For Expanding Your Account Through DSA And Shopping Queries
[New Webinar!] How Brands Can Effectively Use Display Advertising
In this new live webinar, Hanapin Account Manager Kristin Vick will dive into the meat of Display advertising, revealing tips to use the strategy to its full potential and more specifically target your audiences.
Continue Reading [New Webinar!] How Brands Can Effectively Use Display Advertising
5 Ways To Improve Display Network Performance By Using Layered Targeting
Display campaigns can be difficult when it comes to targeting the right audience. In this post, you will learn 5 ways to improve your Display strategy with multi-layered targeting.
Continue Reading 5 Ways To Improve Display Network Performance By Using Layered Targeting
