In this post, I will break down how Facebook and Google Analytics report conversions and tips for how to close the gap.
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Want a $15,000 Audit for $1,125? Hero Conf Can Help.
That's right! At Hero Conf Philadelphia, we're offering a 1-on-1 audit experience that is less than 10% the cost of a typical audit.
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[New Guide!] Go Beyond the Basics in Facebook Advertising
This Intermediate Guide to Facebook Advertising will help you get comfortable creating some starter audiences, producing unique images, and drafting ad copy.
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Show Returning Visitors Extra Love Through RLSA
Whether ecommerce or lead generation, bringing back previous visitors is a simple and effective way to increase your sales and conversions. Learn more about RLSA.
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How To Use Multi-Channel Funnels To Improve Your PPC
Failure to understand paid search’s contribution to the entire digital marketing program leads to lost opportunity and scaling back when you should be scaling up.
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How To Find Your Competitors’ Bidding Schedule
When digging into Auction Insights in the AdWords interface, you are able to utilize segments, with time and device as the options of segmentation.
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Making A Commitment To Our Community
After reflection on the value of volunteering as a part of a healthy work-life balance, Hanapin decided to make a more meaningful commitment to the community.
[New webinar with Seer Interactive!] How to Identify & Target Your PPC Audience
Experts from Hanapin and Seer Interactive cover their favorite tools and methods for gaining user insights, what to do with that information, and on-going persona maintenance.
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Amazing Automated PPC Rules You Must Use
PPC automated rules can help you save time and money and help you achieve account goals.
Building Relationships For The Future
Consider keeping in touch with lost opportunities to develop a healthy relationship and even keep the door open for working together down the road.
[New!] Guide to Facebook Advertising – The Basics
If you've decided to jump into the world of Facebook advertising, then this guide is for you!
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Tell Me Where It Hurts – A Quick Diagnosis Tool for Ailing Accounts
By combining a couple of simple reports, you can quickly diagnose an ailing account and go from zero to PPC Hero.
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