In this post, I'll describe some of the most important skills to look for and point out items to consider before you write your next PPC job posting.
Continue Reading How To Write A PPC Job Description In Today’s World
The Pre-Holiday Planning Guide You Can’t Afford To Miss
Although you may still be recovering from back to school, I regret to inform you that it’s not time to relax just yet. That’s right, it’s time to prep for your 2015 Holiday Season!
Continue Reading The Pre-Holiday Planning Guide You Can’t Afford To Miss
Strategic Tools Your PPC Agency Should Be Providing
While performance is a big part of the PPC relationship, what can provide value beyond just the numbers is the communicating strategy and account insights.
Continue Reading Strategic Tools Your PPC Agency Should Be Providing
[New Flash Webinar!] 4 PPC Tips To Boost Your Online Retail Sales
In this new 20 minute webinar, Hanapin’s Senior Account Analyst, Jacob Fairclough, discusses 4 PPC tips that will help boost your online retail sales.
Continue Reading [New Flash Webinar!] 4 PPC Tips To Boost Your Online Retail Sales
And the Hero Conf London Guest Post Winner is…
…Petra Vetrovska. Petra had a hugely popular blog post on Final Solution for Exact Match in Shopping Ads.
Continue Reading And the Hero Conf London Guest Post Winner is…
So You Want To Be A CRO Expert
Are you interested in becoming an expert? Do you love conversion rate optimization? Read more about what you can do to become a CRO expert!
Boost Your PPC Strategy By Focusing On Where Users Are Going
As marketers, we follow the masses and learn to show ads where people play. And we make our ads look so great that people can't help but click. We entice.
Continue Reading Boost Your PPC Strategy By Focusing On Where Users Are Going
[New Whitepaper!] Beginner Excel: 10 Must-Haves For PPC Newbies
In this whitepaper, you’ll get 10 tips that will have you zipping through data, pulling insights and optimizations like a pro.
Continue Reading [New Whitepaper!] Beginner Excel: 10 Must-Haves For PPC Newbies
When Are Flexible Bidding Strategies Right For You?
Google offers 6 flexible bidding strategies. Depending on your goals, you may or may not want to use one of these bidding strategies.
Continue Reading When Are Flexible Bidding Strategies Right For You?
12 Ways Google AdWords Drives PPC Managers Crazy
Using AdWords every day can make you notice the small things that are wrong with the system. Read on for 12 ways AdWords drives PPC managers crazy.< .p>
Continue Reading 12 Ways Google AdWords Drives PPC Managers Crazy
Free Download: 119 Facebook Custom Audiences From Hanapin
To help you get the most out of your Custom Audiences, Hanapin assembled a comprehensive list of over 100 of our favorite Facebook Custom Audiences.
Continue Reading Free Download: 119 Facebook Custom Audiences From Hanapin
Final Solution For Exact Match In Shopping Ads
I would like to utilize exact match keywords for Google Shopping ads. Here is my strategy for making that happen.
Continue Reading Final Solution For Exact Match In Shopping Ads
