Using Amazon Sponsored products is a great way to build a profitable business. Here’s how you can use sponsored products to take your businesses forward.
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Blog Posts
Secrets to Choosing Effective Images for PPC Ads on Social Media
Learn why images are more critical for PPC ad conversion than text with these seven practical tricks. Here we’ll go over choosing compelling visuals for your ads on social media.
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Retail Media Is Paid Search, Right?
Retail Media is Paid Search, right? Elizabeth Marsten dives into that question here, with more details to come in her upcoming Hero Conf 2022 session.
Call Tracking, Google Ads, and PPC: What Are They Really Telling You?
If you’re looking to refine your PPC call campaign performance, here’s how Google Ads conversions modeling and call tracking can help you achieve the mission.
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The Golden Ticket Giveaway is here to find its way to our next PPC hero!
The Golden Ticket Giveaway is here to find its way to our next PPC hero. Enter to win today!
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Are PPC Ads Counting Google Organic Backlinks?
Learn more about link building in PPC ads. In this article, we describe the rules for link building using PPC ads on Google. Find out if backlinking has an impact on your website promotion.
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Responsive Search Ads: What is the new default in Google ads?
The default ad type in Google Ads has been shifted from Expanded Text Ads to Responsive Search Ads. Learn the changing scenarios for advertisers and how RSAs compare to ETAs.
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Web Accessibility and Compliance: Essential for Users, Good for SEO
A sneak-peek into the intersection of Web Accessibility and SEO with Aimclear’s Lea Scudamore.
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Six Best Practices in Programmatic Advertising to Increase Brand Reputation
Learn how to boost brand reputation with the help of these 6 simple programmatic advertising best practices.
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Top Five Techniques You Need to know as a Paid Social Expert in 2022
Get strategic, tactical digital advertising tips to help enhance your paid social skills at Hero Conf. Austin 2022.
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How To Increase Conversion Rates By Maximizing Search Intent
To increase conversion rates, marketers need to capitalize on users’ search intent. Learn how to make your content search intent-friendly.
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Google Ads Resources for the Novice or Expert B2B Advertisers
There are limited resources for B2B marketers, here we gathered them all for you, no matter your level of expertise.
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