In honor of House of Cards season three, let’s hone our inner Frank Underwood and examine how to stay ahead of the curve when managing our accounts.
Continue Reading 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved
Blog Posts
Harness The New Google Call-Only Campaign
A new campaign type entitled call-only campaigns has been rolled out. The ad type is aimed at advertisers who value a phone call more than a click.
Scaling Yourself By Simplifying Your Ideas
Find out what one lesson Jeff Allen learned in his first year as President of Hanapin Marketing that he uses almost every day.
Landing Page Forms: Stop Proposing on Your First Date
You’ve been asked out for coffee by a cute guy at the office and you’re a little nervous on this first date. What is he going to be like outside of work? Will this go anywhere?
Continue Reading Landing Page Forms: Stop Proposing on Your First Date
Better Prepare For PPC Account Transitions
Learn how you can be prepared, what steps you can take for a smoother transition, and how to keep all parties on the same page during a PPC transition.
[New Webinar with Moz!] Testing Your Creative: Simple Changes with Big Effects
Generating and maintaining compelling creative can be a daunting task in PPC, however, it is one of the most impactful strategies for increasing traffic, lowering costs, and boosting revenue. In this webinar hosted by Moz on Thursday, February 26th at...
Continue Reading [New Webinar with Moz!] Testing Your Creative: Simple Changes with Big Effects
7 Areas Where Your PPC Account Is Broken
Here are 7 areas to focus on where there can be the most opportunity to identify gaps in a PPC program and help create a blueprint for success.
Ends at Midnight- Write a Guest Post, Win a Free Hero Conf Registration!
We’re excited to announce the return of the Hero Conf Guest Blog Post Giveaway, right here on PPC Hero. We’re still accepting guest posts from any and all PPC Heroes who’d like to participate, and giving away a free conference...
Continue Reading Ends at Midnight- Write a Guest Post, Win a Free Hero Conf Registration!
7 Questions You Should Be Asking About New AdWords URLs
Changes to AdWords are nothing new coming out of the Google camp, but it’s a pretty mixed bag with positive and not so positive changes.
Continue Reading 7 Questions You Should Be Asking About New AdWords URLs
New Facebook Product Ads – Promote Multiple Products Across All Devices
This week Facebook introduced Product Ads, stating that it is a solution designed to help businesses promote multiple products or entire catalogs, across all the devices their customers use.
Continue Reading New Facebook Product Ads – Promote Multiple Products Across All Devices
[Whitepaper] 15 Audiences You Didn’t Know You Could Remarket To In Google AdWords
Remarketing is an extremely valuable paid search tactic. When the business objective is to promote more sales or leads, remarketing can be a great way to target searchers who have already interacted with a brand in a specific way. This...
Continue Reading [Whitepaper] 15 Audiences You Didn’t Know You Could Remarket To In Google AdWords
How To Communicate Effectively With Clients Using A PPC Timeline
A timeline can be a great tool when communicating projects to clients. PPC timelines are great for planning and documenting tasks that take place in the account.
Continue Reading How To Communicate Effectively With Clients Using A PPC Timeline
