It’s been a busy week for AdWords, as they’ve released two new features to help us manage our campaigns more efficiently.
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Blog Posts
The Art Of The PPC Account Transition
Whether you work for a PPC agency or in-house, one thing is for certain – you will at some point be engaging in an internal account transition.
The PPC Marketer’s Mobile Campaign Toolkit – New from Unbounce and Hanapin!
Get everything you need to optimize your mobile PPC campaigns! If you have read up on anything mobile PPC here lately, you’ll know it is consistently growing and local mobile searches are predicted to exceed desktop searches for the first...
Continue Reading The PPC Marketer’s Mobile Campaign Toolkit – New from Unbounce and Hanapin!
Is Your PPC Budget Setting You Up To Fail?
Learn which digital marketing channels are expected to grow in 2015 and how to budget accordingly.
Liveblogging Google’s Event “Join us as we click through AdWords in 2014”
We're liveblogging Google's livestream event as AdWords product managers look back at 2014 highlights and success stories.
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More Sessions for a More Personalized eCommerce Event
As any PPC Hero who has attended can attest to, you can always count on quality content from a Hero Conf event. And Hero Conf eCommerce Summit will be no different. With 19 total sessions, including 15 breakouts and 2 questions and answer...
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How Many Of Your Ads Are Going Nowhere?
At Hanapin, we create tools with you in mind. How can we help you do your job better? What can we do to help you save time or reduce spend? We strive to bring you easy tools with great results...
Buy Now, Free, On Sale, Cheap, Hurry! – Understanding Your PPC Audience Motive
Are you killing your ad success by gearing the wrong text to the wrong audience? Read this post to learn how to better identify eCommerce audience motive.
Continue Reading Buy Now, Free, On Sale, Cheap, Hurry! – Understanding Your PPC Audience Motive
AdWords Livestream To Recap Events Of 2014 And Give An “Announcment You Won’t Want To Miss”
Adwords VP hosts and end of the year lifestream with big announcements.
Find Your Optimal Cost-Per-Click
Learn about what affects cost-per-clicks, how to set initial bids, and methods to performing bid adjustments.
So, What Exactly Is Search Engine Marketing?
If you ever find yourself wondering, “what exactly is search engine marketing”, this post is for you.
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Save An Hour A Day With 4 Easy To Use AdWords Scripts!
What’s the best things about these scripts? They’re fast and convenient, easily scheduled to run when you want, help get your morning off to the right start, and quickly perform daily time-sucking tasks for you! Stop wasting time on repetitive Google...
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