Google has developed a solution to the common frustration of shipping price inaccuracies between what is displayed on the SERP, versus what is displayed on the final check out screen.
Continue Reading Google Announces New Shipping Configuration Tool for Shopping Campaigns
Clicks is your mid-week roundup of digital advertising news and notes. We're your one-stop shop for the most relevant and important news in the PPC world.
Continue Reading Morning Clicks: Advertisers are Butt of Jokes from Adobe/HBO, and More.
In over 10 years of honored AdWords PPC management there has always been a key question to answer, especially when taking over a direct response campaign targeting leads/sales.
Continue Reading Discover Your Account Optimization Level In 5 Minutes
"Low Search Volume" Keywords can be a problem, especially when you use embedded negatives. The solution: Excel-powered VLOOKUPS, naturally.
Based on recent on-site visits & meetings, we share what has allowed our team to align communication, strategy & initiatives with clients.
Continue Reading Finding the Right Fit – The Importance of Client/Agency Culture Alignment
Google Shopping Campaigns will completely replace Product Listing Ads (PLAs) in August 2014 and you have already prepared for the transition. Your accounts are ready, but are you taking advantage of every opportunity Shopping Campaigns have to offer? Chances are,...
Continue Reading 8 Tips To Optimize Your Google Shopping Campaigns [New Webinar!]
Let’s face it – in the flurry of the tasks and strategy involved in PPC, you’ve made mistakes. Many of them avoidable and some of them huge. No matter how much of a seasoned digital marketer you are, it happens....
Continue Reading [Webinar Recording] PPC Mistakes You Didn’t Know You Were Making
When writing code many of the issues arise from a group of common mistakes. By knowing where to look first you can save time and energy tracking these down.
Google Analytics launches app for the iPhone.
Continue Reading Google Analytics App Now Available for the iPhone
Uncover advanced PPC terminology and concepts to keep in mind as you manage your paid search campaigns.
Continue Reading Advanced ABCs of PPC – Terminology & Strategies to Remember
On Monday, Bing announced a slew of updates, including a makeover to the Bing Ads interface.
Continue Reading Bing Announces Changes to Interface, New Metric, and More
PPC Heroes, the full conference schedule for Hero Conf Conversion Summit is now posted! Explore the sessions, speakers and exciting venues and don’t miss your chance to be part of an all new series of Hero Conf Summits, designed for serious...
Continue Reading The Schedule is Now Live for Hero Conf Conversion Summit!
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