The votes are in! After four days of intense competition, the top 8 blogs in each region have been selected and move on to compete in Round 3 of Search Marketing Madness. See if you’re favorites made it to the...
If Adventure Has a Name… It Must Be Hero Conf!
The early bird registration deadline for Hero Conf has been extended until March 23! This will buy you time if you need a few extra days to convince your boss with our Justify Your Trip letter, or to work a...
Continue Reading If Adventure Has a Name… It Must Be Hero Conf!
Happy St. Patrick’s Day
PPC Hero’s on the hunt a pot of gold this St. Patrick’s Day. We hope you find some good luck as you celebrate with family and friends.
Reach Expansion Final Four Series Wrap Up
Get a quick recap of our Reach Expansion Final Four Series for March PPC Madness. Your finalists include Pinterest, Facebook, LinkedIn and Amazon Product Ads. Don't miss any part of this journey down the road to helping you expand your...
Get In the Zone: Amazon Product Ad Assist
Today’s post is the final installment in our Reach Expansion Final Four series. So far, we’ve covered expanding your online advertising efforts with Pinterest, Facebook, and LinkedIn. But now it’s time to talk about Amazon Product Ads. Unlike the other...
SMM Round 1: The Top 64
The results are in! The top 64 teams have been determined for PPC Hero’s Search Marketing Madness. Now we need your votes to determine the top 8 sites in each region. Vote for your favorite sites now in the survey below....
Interview with Bethany Bey
Today I am delighted to present an interview with Bethany Bey, PPC Hero Blog Manager at Hanapin Marketing. Laura: To start with, tell us a little about yourself and your background. Bethany: I have lived in Indiana my whole life....
LinkedIn…from Downtown!
The third bracket in our Reach Expansion Final Four is going to cover a new(er) player in the dance: LinkedIn. Just how beneficial is LinkedIn in the pay per click world? I would be lying if I said LinkedIn was...
Tribal Is As Tribal Does
What good does it do to hyper-target your market if you don’t tailor your messages and offers to reflect the targeting? If you’re going to send all your segmented target audiences the same or almost the same messages and offers...
AdWords Editor Shortcuts: Cheat Sheet
For anyone regularly building and optimizing Google AdWords campaigns, the Editor is a great tool to save lots of time on most of your PPC tasks. And for those of you using this tool on a weekly or even daily...
Slam Dunk! In Your Face(book)!
Welcome to the second installment of our Reach Expansion Final Four series for March PPC Madness! Today’s bracket is all about Facebook. We all know and love it as the platform that keeps us socially viable and in the loop. ...
How Pinteresting Is Your Brand?
This is the first installment of our Reach Expansion Final Four series for this month. For the purpose of today’s post, we will discuss why you should consider utilizing Pinterest as a way to increase traffic and sales. Since its...
