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Blog Posts
PPC & CRO Congruence: Why It Matters
Congruence analysis is an important area to focus on to align your PPC and CRO strategies. Read this article to learn why congruence should matter to you and a couple of places to look for optimization opportunities in your ad...
The Amazon Table is Open. Place Your Bets!
Marketing on Amazon resembles a game of poker in 2020. You can win or generate losses. It all depends on your agility and who else is playing at your table.
4 Tips to Make Your DV360 Campaigns Heroic
Time is tight, clients need our attention and performance still needs to happen. We have compiled a few tips to help streamline your DV360 campaigns.
Why You Need a Mix of Organic and Paid Traffic for Content Marketing to Work (And How to Get it Right)
In this post, I want to show you why you need both organic and paid traffic to succeed with content marketing, and the steps you can take to get it right.
[Vlog] The Backstory: Hanapin & Brainlabs Merge
There's always a backstory to deals! In this new vlog, Brainlabs & Hanapin people sit down to discuss what led up to the merger & our view on the London office.
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Scheduling Facebook Ads With Automated Rules
Turn Facebook ads on and off with automated rules. An alternative to ad set start and end dates.
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February Updates to Paid Advertising Platforms
In this monthly post, we bring you the latest from all of the major platforms.
Continue Reading February Updates to Paid Advertising Platforms
How to Turn Instagram Followers into Loyal Customers
Instagram followers don’t mean anything if your products aren’t selling. Read on to find our six useful tips that can turn those followers into customers!
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When To Create New PPC Campaigns
In this post, we will discuss at which point new paid search campaigns should be created and the process behind it. This is from my time as an account manager and may vary by account vertical, platform, and network.
Getting Ahead of the Voice Search Revolution
New year, new client goals…and the voice search revolution is picking up its stride.
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Video Content to Increase Conversions and Promote Your Brand
If you have a brand or company looking to engage audiences and motivate them into action, then rest assured that video is the most reliable type of content available.
Continue Reading Video Content to Increase Conversions and Promote Your Brand
