Tips from a PPC Analyst on successful project planning, communication, and implementation.
Excel Masterclass for Digital Marketers: 3 Sessions to Supercharge Your Efficiency
This webinar will be a deep dive into Excel. The 3 mini-sessions are geared towards improving the way you work.
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Images Are Going To Infiltrate Google Search – And Other Hot Takes For 2020 [Video]
In this video, Hanapin’s Mary Hartman and Dan Rocklin discuss what they're excited for in 2020, their resolutions, and their hot takes on overrated strategies.
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Getting Started with Programmatic Advertising
Learn what programmatic is, the top 4 questions to ask when getting started, and learn about 3 resources to help guide your programmatic next steps.
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BREAKING: The 2020 PPC Hero Summit is on February 12th!
The 2020 PPC Hero Summit is a half-day, free online event for digital marketers that want to become smarter and more effective at paid advertising.
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A Deep Dive Into Advanced Pivot Tables for PPC
A deep dive into how to look at audiences, ad copy, and data over time through quick and easy Excel pivot tables.
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6 New Jobs on the PPC Hero Job Board
New jobs have been posted to PPC Hero's Job Board, including new positions open at Workshop Digital, RyTech, Enilon & Hanapin Marketing.
PPC Reset: Refresh Your Outlook on Your Accounts
With a change in year, I encourage all paid media professionals to consider doing a PPC reset. Get a new outlook on your accounts and hit big goals in 2020.
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Major Social Ad Platform Updates: 2019 Recap
A round-up of top updates to Facebook and LinkedIn advertising platforms in 2019.
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Hero Conf 2020 Schedule Release! The Schedule is Live!
The Hero Conf 2020 schedule is LIVE and ALL NEW. You’ll experience 40, never-before-heard sessions, so you’ll be sure to learn new strategies from our experts.
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Google Ads vs. AdSense: What’s the Difference?
Beginners to search marketing often hear about Google's two advertising platforms, Google Ads and Google AdSense. Which platform makes sense for your site?
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How To Find Ads On Facebook and Instagram
How to find your own ads on Facebook and Instagram and how to find the ads your competitors are running.
