Facebook ads are an effective and affordable way marketing method. Here are six essential strategies every ecommerce brand needs in 2020.
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Bridging the Online-Offline Gap with Facebook Offline Events
Measure and optimize Facebook Ads campaigns for real-world outcomes that actually make a business impact.
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November Updates to Paid Advertising Platforms
In this monthly post, we bring you the latest from all of the major ad platforms.
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Hero Conf Has The Best Content
The content team hand-picks experts from hundreds of speaker pitches, with a focus on the most original, actionable and relevant content. Get your ticket for Hero Conf Austin before they sell out.
Identify & Leverage YouTube Audiences to Drive Organic & Paid Growth
Join Hanapin Marketing's Andrew Harder and TubeBuddy's Daniel Batal as they walk you through how to sift through one of the world's fastest-growing platforms.
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8 Red Flags to Look Out for in the Interview Process
Interviews can be very stressful. It's easy to forget interviewing is a two-way street - they are interviewing you, but you are also interviewing them. What are the things you need to watch out for to make sure the role...
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Hero Conf London 2019 Speaker Recap: Milka Kramer
Key takeaways from Milka Kramer's captivating presentation, The Data-Driven Marketer’s Blueprint for Success.
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Black Friday Deal! An Extra $350 Off Hero Conf Tickets
Hero Conf is slashing $350 off the current discounted rate! This is a limited-time deal. Don’t miss the opportunity to get your ticket at the reduced price!
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Introducing the Ad Gallery
A paid media gallery for digital marketing heroes. Ads from Google, Microsoft, Facebook, Youtube, Linkedin, Pinterest, Instagram, and Amazon.
Hero Conf London 2019 Speaker Recap: Sarah Barker
SEO and PPC can and should work together was the premise of Sarah Barker’s keynote speech at Hero Conf London this year. Let's take a dive into the why and how of collaborating effectively between the two specialties.
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[Hero Academy Video] Reporting 101 for Google Ads
In this new, short video on Hero Academy Hanapin's Senior Account Manager, John Williams, breaks down the setup and options in Google reporting, things you need to keep in mind, and how you can design your reports.
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The Definitive Search Campaign QA Checklist
Make sure your search campaigns are set up properly every time using this definitive search campaign quality assurance checklist.
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