Explore a recap of 2018's biggest news stories that affected the digital marketing industry.
Continue Reading 2018 Year in Review: The Biggest News In Digital Marketing Policies and Regulations
PPC Investigative Report: What Are APIs?
This PPC investigative report will give you a basic, fundamental understanding of APIs, enabling you to learn more about the advanced aspects of API.
Increase Conversions In Facebook And Decrease Cost Per Conversion
Explore how I increased conversions 74% while decreasing cost per conversion 43% by using one easy tool.
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Ways to Reduce PPC Spend Without Turning Out the Lights
Explore a few ways to take action in your account to reduce PPC spend without having to turn out the lights on your campaigns!
Continue Reading Ways to Reduce PPC Spend Without Turning Out the Lights
Marketing Events In Facebook
Explore valuable insights for marketing events in Facebook discovered by testing and analyzing data for over a year!
Submit ALL Your AI Questions to the Pros Before Monday
Calling all AI and Machine Learning questions!
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New Year, New You(Tube): Creating a Robust YouTube Ad Strategy for 2019
Practical steps (some big, some small) that will get you closer to a complete and effective YouTube advertising strategy for 2019.
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Needing a change in your work life?
If you are you looking to change companies next year, the PPC Hero Job Board is the perfect place to start your job search.
3 Strategies To Consider When Thinking About Bidding
We all have to start somewhere. Three strategies to lay the foundation to start your campaign or reevaluate strategy.
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PPC Divination: Forecasting Uncertainty in Excel
There may never be a true “crystal ball” to predict future account performance, but a well-constructed model and a handful of random variables can help.
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Next-Level Audience Targeting for your 2019 Marketing Plan
A laundry list of audience targeting options for search and social PPC to add to your next marketing campaign testing plans.
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[RELEASED] 44 PPC Pros You Can’t Miss
Professional development is a key piece to staying ahead of the ever-changing digital landscape. See who will be framing the training at Hero Conf Philadelphia.
