SaaS clients have a stereotype of moving really fast and want quick results. Here are 4 of my top tips on how to generate paid search leads through AdWords.
Continue Reading 4 Tips on Generating Leads for SaaS Clients
Blog Posts
Why You Should Be Using Facebook Canvas Ads
Explore four reasons why you should test canvas ads on Facebook.
Continue Reading Why You Should Be Using Facebook Canvas Ads
The Future of Ad Copy in an AI World
In this webinar, AdFury’s Christopher Hoover and Hanapin’s Lauren Rosner will discuss the hot topic of AI and what the future could look like when automation becomes more and more popular in our industry – the good, the bad, and...
Reasons to Not Use an Automated PPC Bidding Strategy
There are so many situations when it is a good idea to test out PPC Bidding Strategies on campaigns. In this article, we are going to discuss different reasons why you might want to avoid using automated bid strategies.
Continue Reading Reasons to Not Use an Automated PPC Bidding Strategy
How To Avoid Overlap Between Multiple Similar PPC Accounts
Get tips on how to avoid overlap between multiple similar PPC accounts and start becoming more effective at running ads for multiple or related brands.
Continue Reading How To Avoid Overlap Between Multiple Similar PPC Accounts
Why You Should Utilize a Facebook Catalog For Vehicle Sales
Set yourself up for future success by building a vehicle catalog on Facebook. From remarketing to prospecting, get your inventory in front of buyers and automate the process of ad creation.
Continue Reading Why You Should Utilize a Facebook Catalog For Vehicle Sales
Amazon Launches Seller Central Sponsored Products Dashboard
Amazon has released a new dashboard feature for the Seller Central marketing platform. Found in the Seller Central campaign manager, the dashboard makes it easier than ever to visualize your campaign data and take away valuable insights from your Amazon...
Continue Reading Amazon Launches Seller Central Sponsored Products Dashboard
Boost Social App Campaign CPIs During High Peaks of Seasonality
Understand when it can become cost-effective to shift budget dollars to social app campaigns during periods of peak interest.
Continue Reading Boost Social App Campaign CPIs During High Peaks of Seasonality
How To Use AdWords Geographic Data Reports
AdWords geographic reports provide performance data by location. This data is vital to identifying efficiencies and growth opportunities. In this article we will cover the three main rebuilt reports in AdWords and cover their uses.
Time to VOTE! 2018 Top 25 Most Influential PPC Experts
This year is flying by, but GUESS WHAT? The time has come to vote! And I’m not talking about politics – I’m talking about voting for the Top 25 Most Influential PPC Experts of 2018. Are there PPC experts that...
Continue Reading Time to VOTE! 2018 Top 25 Most Influential PPC Experts
Facebook Shutting Down Partner Categories: What These Changes Mean for Your Targeting Strategies
Facebook announced that it will be fully deprecating its Partner Category targeting by October 2018. Let's take a look at what you need to know, and how to adjust your Facebook Ads targeting strategies in response.
The Latest on LinkedIn Video Ads
Learn why it is important to include LinkedIn Video Ads in your social B2B advertising mix. Set up instructions included!
