Search Results for: PPC
The One Tip That Will Save Your PPC Management Career
I promised you the one tip that will save your PPC management career, and that tip is: Be Flexible. John Lee, Director of Client Services at Clix Marketing, explains in the following interview how flexibility is key for being a successful PPC manager. Watch/ read the interview below for John's full explanation. But first... Hero Conf Countdown Only 11 days left until we … [Read more...] about The One Tip That Will Save Your PPC Management Career
Mobile PPC: 30% More Leads at 40% Less Cost. Plus, two Pitfalls
Mobile PPC works. That’s why every time you talk to Google, read your favorite blog, or head to a conference you hear about how if you’re not doing mobile, you’re not really a pay per click marketer. That last part I sort of made up. But if you are engaging in PPC, you know that mobile is the #1 thing being pushed by every agency and every search engine. Why? For one of my … [Read more...] about Mobile PPC: 30% More Leads at 40% Less Cost. Plus, two Pitfalls
Interview with Lisa Raehsler: PPC, Display, and Ecommerce
This week, we have the pleasure of sharing an interview with Lisa Raehsler, Founder and SEM Strategy Consultant at Big Click Co. Lisa will be joining us at Hero Conf 2012 to speak about PPC for Ecommerce and Retargeting. There are a couple great offers still available that will save you money on Hero Conf registration. If you purchase two registrations, you will receive an … [Read more...] about Interview with Lisa Raehsler: PPC, Display, and Ecommerce
Heroview- PPC for eCommerce
Our live Twitter interviews continued this month as we ventured into PPC for eCommerce. We had a great conversation with Shawn Livengood, the Online Marketing Manager at BuildASign.com and one of our Hero Conf speakers. The stream cap is below. Enjoy! PPC Hero: We are really excited to have you with us today Shawn! Thanks for joining PPC Hero! Shawn: Great to be here! PPC … [Read more...] about Heroview- PPC for eCommerce
Interview with Matt Van Wagner: Slugs, PPC Tools, and Small Business Strategies
Today we are delighted to present an interview with Matt Van Wagner, the President and Founder of Find Me Faster. Matt will be presenting "Small, but Mighty! Winning Strategies, Tips and Tricks for PPC on Small Budgets" at Hero Conf on April 16-17, 2012 in Indianapolis, IN. Matt will also be moderating a panel on Advanced Mobile Marketing. The early bird deadline has been … [Read more...] about Interview with Matt Van Wagner: Slugs, PPC Tools, and Small Business Strategies
9 PPC Tasks for a 10% Boost in 10 Minutes
PPC optimization hyperbole? Could be. But for me, any one of the following ppc tasks can take me a mere 10 minutes and have produced a 10%+ bump in performance. The spirit of this post is not to convince you these can be done in 10 minutes, though. So please give me some space here to make the greater point. That point being that it doesn’t always have to take hours of work to … [Read more...] about 9 PPC Tasks for a 10% Boost in 10 Minutes
It’s PPC Hero’s 5th Birthday!
PPC Hero turns 5 years old today and he's showing SEO Boy and Ms. Clicks that he's stronger than ever. … [Read more...] about It’s PPC Hero’s 5th Birthday!
PPC Hero’s Greatest Hits
Like a great musicians who provide inspiration through their music, we strive here at PPC Hero to provide the best and most valuable articles to help paid search managers take their accounts to soaring new heights. Whether you’re a new reader or a long-time subscriber, you may have missed these insightful and helpful PPC management tips over the past several months from … [Read more...] about PPC Hero’s Greatest Hits
PPC Hero’s 2nd Annual Search Marketing Madness!
It's that time of year again that all Search Marketing professionals wait in anticipation for, Search Marketing Madness! Last year, PPC Prospector came out on top and won a Kindle 3G. Will they be able to defend the title? How It Works Sixty-four Search Marketing blogs will compete in one of four “regions” of expertise: PPC, SEO, Social Media, and Blogging. The 16 teams in … [Read more...] about PPC Hero’s 2nd Annual Search Marketing Madness!
Will MarketMotive PPC Certification Keep You Out of the Unemployment Line?
Have you wanted to take some courses or certifications in PPC but didn’t want to waste your money if the course turned out to be mostly fluff? Me too. That’s why I am ecstatic that the people behind MarketMotive® have been kind enough to allow us at PPC Hero to review their PPC Certification program and report directly to you if it is worth the cash and the time. We will do … [Read more...] about Will MarketMotive PPC Certification Keep You Out of the Unemployment Line?
Behind the Scenes at PPC Hero
I’m very excited to bring you an article about the team behind PPC Hero. It takes about 20 people each month to help run the blog, write research and news articles and keep up the “cheekiness” that is PPC Hero. We’re a fun, hard-working group here at PPC Hero and I’m thrilled to share a bit more about some of the folks behind it all! PPC Hero & Hanapin Marketing PPC … [Read more...] about Behind the Scenes at PPC Hero