Editor’s Note: This week on PPC Hero, we’ll be writing about the interview process and how to find the right candidates. Some posts will be highly specific to PPC roles while others will be general hiring tips. Make sure to tweet us your comments @ppchero. Analysts offer a distinct skill set for marketing teams. It is a crucial hire for an expanding team, but what should you … [Read more...] about How to Hire a Digital Marketing Analyst
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10 Days Until the Fun Begins in Philly!
We're just over a week from packing our bags and heading to the City of Brotherly Love for the 5th Annual Hero Conf. And though space and time is limited, you can still join us April 25-27 at the Pennsylvania Convention Center in downtown Philadelphia for the PPC Conference of the Year. We're bringing you the same expert content you expect, with keynotes from Brad Geddes, … [Read more...] about 10 Days Until the Fun Begins in Philly!
Hero Conf OnDemand
More about these Webinars Hero Conf is a killer annual conference, offering its attendees cutting edge tactics and inspiring insights from some of the brightest minds in PPC. Hanapin gets the pleasure of working with many of those speakers all year round through webinars. Register now to get 6 different on demand webinars featuring speakers at this year’s Hero Conf and from … [Read more...] about Hero Conf OnDemand
Hero Conf Special On Demand Webinars
Hero Conf is a killer annual conference, offering its attendees cutting edge tactics and inspiring insights from some of the brightest minds in PPC. Hanapin gets the pleasure of working with many of those speakers all year round through webinars. Below you'll find 6 different on demand webinars featuring speakers at this year's Hero Conf and from past Hero Confs, including … [Read more...] about Hero Conf Special On Demand Webinars
Entry Level Applicants: Where Do We Even Start?
Editor’s Note: This week on PPC Hero, we’re writing about the interview process and how to find the right candidates. Make sure to tweet us your comments @ppchero. Carrie Albright continues the week by discussing what we look for in entry-level candidates. Hanapin Marketing is the PPC Agency of Experts – but at some point, every expert was an entry-level employee. No matter … [Read more...] about Entry Level Applicants: Where Do We Even Start?
Webinar Confirmation: Bing Shopping Campaigns – Reports You Need To Drive Optimal Performance
You're All Set! You're now registered for our webinar, Bing Shopping Campaigns: Reports You Need To Drive Optimal Performance. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: 3 Ways To Improve Your Bing Ads Reporting Skills Shopping … [Read more...] about Webinar Confirmation: Bing Shopping Campaigns – Reports You Need To Drive Optimal Performance
Flash Series! Bing Shopping Campaigns: Reports You Need To Drive Optimal Performance
More about this Webinar With Bing Shopping Campaigns mainstreamed to all advertisers, you should look at your reporting to help optimize for the best performance. In this 20 minute flash webinar, Bing's Program Manager and Shopping Campaign expert, Richard Park, will discuss the reporting features in the UI and which reports you can pull to help better optimize your … [Read more...] about Flash Series! Bing Shopping Campaigns: Reports You Need To Drive Optimal Performance
The Winner Of Search Marketing Madness Is…
Elizabeth Marsten! Elizabeth competed against 63 of the best PPC managers, blogs, and software in the industry and was victorious. She has won a free pass to Hero Conf Philadelphia. Congratulations, Elizabeth! … [Read more...] about The Winner Of Search Marketing Madness Is…
Secrets Of The Interview Process: My Pet Peeves
Editor's Note: This week on PPC Hero, we'll be writing about the interview process and how to find the right candidates. Some posts will be highly specific to PPC roles while others will be general hiring tips. Make sure to tweet us your comments @ppchero. Jeff Baum begins the week with a look at his pet peeves when interviewing candidates. One of my primary roles as an … [Read more...] about Secrets Of The Interview Process: My Pet Peeves
Our Networking Schedule is Complete!
With only 2.5 weeks until the 5th Annual Hero Conf, live from the Pennsylvania Convention Center April 25-27 in downtown Philadelphia, our impressive list of networking events is complete! Check out the incredible opportunities you'll have to meet up with your PPC colleagues: Hero Conf Welcome Reception Sunday, April 24, 8 - 10 pm at the Philadelphia Marriott Downtown: … [Read more...] about Our Networking Schedule is Complete!
Flash Series Template Page
More about this Webinar Are you wanting to jump into the world of programmatic advertising? DoubleClick Bid Manager is an easy way to start programmatic if you are already advertising on Google and Bing. It offers more access to spend and reporting, however, unlike Google AdWords, you can't just start a campaign right away. There are multiple steps along way, numerous settings, … [Read more...] about Flash Series Template Page
The Search Marketing Madness Tournament Ends Here
We've made it to the championship match in our Search Marketing Madness tournament. Squaring off will be Elizabeth Marsten and Search Engine Land. Both have risen from the field of 64, but there will only be 1 champion. Who will you vote for? Votes will be accepted until Saturday, April 9th at noon EST. On Monday, we'll announce the winner of the tournament and who receives … [Read more...] about The Search Marketing Madness Tournament Ends Here