You work hard and don’t often miss work. Sometimes you need a vacation or time off for whatever reason. Wouldn’t it be nice to know that when you are away the person watching your account is taking care of it just like you would? They would have everything they need to make decisions for the best of the account. Taking away the stress that happens when you leave your account … [Read more...] about 3 Steps For A Stress-Free Vacation From PPC
Search Results for: PPC
Dominate SEO and PPC Listings With These 5 Tactics [Webinar Confirmation]
You're All Set! You're now registered for Hanapin's webinar, Dominate SEO and PPC Listings With These 5 Tactics. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Whitepaper: 3 Areas Where PPC Insights Can Help You Optimize Your Overall … [Read more...] about Dominate SEO and PPC Listings With These 5 Tactics [Webinar Confirmation]
On Demand Webinar: Dominate SEO and PPC Listings With These 5 Tactics
More about this Webinar No matter what type of company you work for, you have probably found that PPC and SEO teams struggle to communicate and often work in silos. However, this connection is vital to the ability to leverage data from both sides and increase your conversion rate. You can’t make more people search for a query, but you can control how many of your listings show … [Read more...] about On Demand Webinar: Dominate SEO and PPC Listings With These 5 Tactics
The State of PPC 2016-2017 is HERE!!!!
Tossing and turning at night wondering how the PPC industry is doing? Good news - the highly-anticipated State of PPC Report for 2016-2017 is finally here! Every year Hanapin publishes the Report with the mission of educating the PPC community with a resource, guide, and predictive analysis of the industry’s general attitude, plans and outlook for the next year. The Report … [Read more...] about The State of PPC 2016-2017 is HERE!!!!
Get Your Brand in Front of Dedicated PPC Pros!
We're headed to London to join nearly 300 of our best PPC friends. And we still have a limited number of opportunities for your brand to join us! Hero Conf London is 24-26 October at etc.venues St Paul's. We'll welcome a mix of agencies and brands all with one goal in mind: finding the information, tools and services to allow them to succeed in PPC. Sound like a crowd you'd … [Read more...] about Get Your Brand in Front of Dedicated PPC Pros!
Why Your PPC Account Isn’t Living Up To Its Potential
When a PPC account isn’t hitting goals, there can be any number of reasons why. The hard part is figuring out what’s going wrong. Other times, while performance isn't necessarily bad, it isn't what it could be. In these instances, there is a lot of opportunity to get the account running to its full potential. Today, I will go through common themes that I see in either … [Read more...] about Why Your PPC Account Isn’t Living Up To Its Potential
Do You Want A Free PPC Hero T-Shirt?
We need your input! We're constantly trying to make PPC Hero the best experience for our readers. Sometimes that means, we need to take a look in the mirror, (cue Michael Jackson's "Man in the Mirror") and get an outside perspective. We're conducting a brief 2-minute survey to get your thoughts and opinions. By taking the survey, you'll get entered to win a certified PPC … [Read more...] about Do You Want A Free PPC Hero T-Shirt?
Build Your PPC Network, One Pro at a Time!
Explore Hero Conf London Networking Do you ever feel that the people who understand your role best live mostly on Twitter? Is it sometimes difficult to find those few individuals you know you can count on for the best PPC advice? We’ve got the solution for your paid search woes. Hero Conf London is 24-26 October at etc.venues St Paul’s, and will offer more unique … [Read more...] about Build Your PPC Network, One Pro at a Time!
How Should You Formulate Your PPC Strategy?
We’ve all been there before. You’re on a call with a client talking about their account performance and they say, “Performance aside, what is the STRATEGY behind my account? I want to understand the strategy.” As many can agree, strategy is a word that gets tossed around a lot in the PPC world, especially in high-level meetings. However, many times I find that account managers … [Read more...] about How Should You Formulate Your PPC Strategy?
The Ins And Outs Of PPC Account Expansion
I am obsessed with structures. As a kid I would dump out my blue plastic garbage can full of Legos in the middle of the living room and build for hours. Build. Take apart. Re-build. Then there were the times when the thousands of little pieces weren’t enough. I wanted to see just how much I could build so I’d pull the crumpled dollar bills out of my porcelain piggy bank, head … [Read more...] about The Ins And Outs Of PPC Account Expansion
6 Organizational Tips For Today’s PPC Specialist
PPC is more than campaigns, ad groups, keywords, and bids. Behind most accounts, there is a person running the operation. A person who can be forgetful, who may have had a bad day, who may have slept less than they should have but nevertheless they love what they do and give it 100%. PPC isn’t about being a super human but being on top of your accounts and tasks, even on those … [Read more...] about 6 Organizational Tips For Today’s PPC Specialist
5 Personal Feelings You Need To Stop Letting Negatively Impact Your PPC Management
As PPC nerds, we continuously find ways to bring PPC into our daily lives outside of work. We break baseball down into a game of stats and metrics, try to find the quickest path to the goal completion of everyday chores, and even try to guess the CPM of TV ads during an episode of The Walking Dead. In the same way we bring PPC knowledge into our daily lives, we can also … [Read more...] about 5 Personal Feelings You Need To Stop Letting Negatively Impact Your PPC Management
