Hanapin Marketing, the PPC Agency of Experts behind PPC Hero, is constantly creating new whitepapers, toolkits, and hosting weekly webinars. We want to be your main source for all PPC-related content. We are always striving to educate the paid search community and the first step in that is giving you what you need, with no strings attached. In the past, we've always asked you … [Read more...] about Hanapin’s PPC Resources Are Now Ungated!
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[New Whitepaper!] 4 Ways To Survive PPC Campaigns for the Healthcare Marketer
When it comes to Healthcare Marketing, one particular form of creative thinking can be especially helpful: rather than out-of-the-box thinking, we should aim for thinking “into the corners,”4 and pursuing overlooked opportunities within our current reach. This whitepaper will highlight four examples of how thinking at the corners can help boost your PPC performance in the … [Read more...] about [New Whitepaper!] 4 Ways To Survive PPC Campaigns for the Healthcare Marketer
The 2016 Top 25 Most Influential PPC Experts
The time has come again Heroes! After a month of voting, rigorous research and data analysis, we are excited to announce the wildly anticipated list of the Top 25 Most Influential PPC Experts for 2016. We release our newest edition of the Top 25 every summer—it’s a nice way to honor some of the hardest workers in our tight-knit community. We also included the Top Rising … [Read more...] about The 2016 Top 25 Most Influential PPC Experts
PPC Hero Launches New Site!
PPC Hero launched for the first time on March 12, 2007. Yes, that means that PPC Hero has been guiding and offering up tips and strategies on paid search, social, display, programmatic and more for almost a decade We've been honored to have the likes of Larry Kim, John Lee, Joe Kerschbaum, Brad Geddes and Fred Vallaeys, as well as both past and current team members of Hanapin, … [Read more...] about PPC Hero Launches New Site!
[New Whitepaper!] 34 Excel Tricks To Save Your PPC Life
PPC and Excel go hand in hand. Like peanut butter and jelly. Not only will you become better at analyzing account performance, but you’ll also save a lot of precious time by becoming savvy with Excel and all of it’s features, formulas, and shortcuts. In this whitepaper, excel wizard and account analyst, Rachael Law, lists out 34 tricks to make your PPC life better. Tricks … [Read more...] about [New Whitepaper!] 34 Excel Tricks To Save Your PPC Life
Prepare Powerful PPC Client Presentations That Make An Impact
As PPC marketers, we spend a great deal of time in our accounts working toward goals and focusing on account growth and expansion. Since that’s the core of our role, it’s exactly what we should be doing with our time. However, clients frequently ask us to showcase our work in presentations. We sometimes get hung up figuring out what needs to be presented and how it should be … [Read more...] about Prepare Powerful PPC Client Presentations That Make An Impact
London Keynoter Sophie Newton Talks the The Future of PPC
We're quickly adding speakers and sessions to our Hero Conf London agenda, with the help of the experts at PPC Hero and Hanapin Marketing. And we're very excited to introduce you to our opening keynoter. Sophie Newton is Director and Head of Innovation at Brainlabs, where her mission is to revolutionise paid media through mathematical marketing. We had a chance to talk … [Read more...] about London Keynoter Sophie Newton Talks the The Future of PPC
Unique Ways To Improve Your PPC Conversion Rates Right Now [New Webinar!]
Improving your conversion rates is obviously a very important thing. If you are needing a little help on where you can do some improvements quickly, then this is the webinar for you. In this new live webinar, Hanapin and Campaign Watch experts discuss several things you can implement right away to increase your conversion rates, including how to spy on your top competitors, … [Read more...] about Unique Ways To Improve Your PPC Conversion Rates Right Now [New Webinar!]
Webinar Confirmation: Unique Ways To Improve Your PPC Conversion Rates Right Now
You're All Set! You're now registered for Hanapin and Unbounce's webinar, Unique Ways To Improve Your PPC Conversion Rates Right Now. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Google To Introduce Attribution Model Options for … [Read more...] about Webinar Confirmation: Unique Ways To Improve Your PPC Conversion Rates Right Now
Webinar: Unique Ways to Improve Your PPC Conversion Rates Right Now
More about this Webinar Improving your conversion rates is obviously a very important thing. If you are needing a little help on where you can do some improvements quickly, then this is the webinar for you. In this new live webinar, Hanapin and Campaign Watch experts discuss several things you can implement right away to increase your conversion rates, including how to spy on … [Read more...] about Webinar: Unique Ways to Improve Your PPC Conversion Rates Right Now
On Demand Webinar – Keeping Your Sanity with PPC Reporting
On Demand Webinar Keeping Your Sanity with PPC Reporting: Hacks for Structure and Analysis Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about On Demand Webinar – Keeping Your Sanity with PPC Reporting
[New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting
Learn Hacks for Your Reporting Structure & Analysis! PPC reporting is a great opportunity to show the fruits of your labor and how they are effecting the overall marketing strategy for your company. However, pulling PPC reports also makes some of us want to pull our hair out sometimes! How do you make valuable and easy-to-read reports? What kind of reports should you be … [Read more...] about [New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting