In the newest webinar of our Flash Series, Hanapin Marketing experts, Matt Umbro and Samantha Kerr, go through a number of ad extensions that will enhance your yours ad’s real estate and increase your click-through-rate. They will point out the quick basics of where each extension is located and then go more into detail on why you should use them and how you can use them to … [Read more...] about [New 20 Minute Webinar!] How PPC Ad Extensions Can Make Your User’s Experience More Personal
Search Results for: PPC
PPC & Local Service Area Businesses – A Perfect Fit
Marketing a local service business used to be a lot less complicated. In the old days, you could just put an ad in the Yellow Pages, put some flyers on mailboxes in target neighborhoods and rely on word of mouth referrals. Fast-forward to today’s landscape and it seems like it keeps getting harder and harder for local businesses to get and maintain traction in search … [Read more...] about PPC & Local Service Area Businesses – A Perfect Fit
OnDemand Webinar: Cutting Edge PPC Bidding Strategies You Should Be Using
On Demand Webinar Cutting Edge PPC Bidding Strategies You Should Be Using Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about OnDemand Webinar: Cutting Edge PPC Bidding Strategies You Should Be Using
Flash Series Confirmation: How PPC Ad Extensions Can Make Your User’s Experience More Personal
You're All Set! You're now registered for our Flash Series 20-minute webinar, How PPC Ad Extensions Can Make Your User’s Experience More Personal. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: How Callout Extensions Helped Increase CTR By … [Read more...] about Flash Series Confirmation: How PPC Ad Extensions Can Make Your User’s Experience More Personal
Flash Series: How PPC Ad Extensions Can Make Your User’s Experience More Personal
More about this 20-Minute Webinar Join us for our brand new webinar series, where you'll get actionable tips on a certain topic in 20 minutes! In this event, Hanapin Marketing experts go through a number of ad extensions that will enhance your ad's real estate and increase your click-through-rate. We'll point out the quick basics of where each extension is located and then go … [Read more...] about Flash Series: How PPC Ad Extensions Can Make Your User’s Experience More Personal
[New Webinar with Optmyzr!] Cutting Edge PPC Bidding Strategies You Should Be Using
When you boil paid search down to its basic elements, there are three things that rise above all else: Bids, Ads and Keywords. While setting a bid is fairly easy to do, developing and utilizing an effective bid strategy for your account is more difficult. Maybe you’ve figured out a strategy that seems to be working well, but still aren’t meeting your goals. Or you need to start … [Read more...] about [New Webinar with Optmyzr!] Cutting Edge PPC Bidding Strategies You Should Be Using
Pitching In-Person: Benefits Of Vetting PPC Agencies Face-To-Face
If there is one thing that has truly caught me by surprise in my role as Senior Digital Advisor for the team at Hanapin/PPC Hero – it’s the amount of traveling our sales department has done over the last couple of years. Do not get me wrong - it’s a blast and who would complain about getting out of the office now and again for a little change in atmosphere? Not me, that’s for … [Read more...] about Pitching In-Person: Benefits Of Vetting PPC Agencies Face-To-Face
On Demand Webinar: The Most Valuable Google AdWords Features for the PPC Account Manager
On Demand Webinar The Most Valuable Google AdWords Features for the PPC Account Manager Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about On Demand Webinar: The Most Valuable Google AdWords Features for the PPC Account Manager
Dissecting PPC Agency Pricing Models, Part 2 Of 3
This is the second post in my series on the topic of pricing models and contracts. The final one will be published on August 26. You can check out the first post here, and even if you’ve already read it, there are a lot of good comments vertically as it relates to the thinking behind some of these models and the actual execution of them. Matt Umbro and I were chatting … [Read more...] about Dissecting PPC Agency Pricing Models, Part 2 Of 3
What We’ve Learned From 1 Year’s Worth Of Hourly PPC Data
Working in an agency, I find myself benefiting from the volume of accounts and experiences to which I’m privy. In the Paid Search industry, we often discuss trends that surface across industries, platforms and so on. Having dozens of accounts at my fingertips allows me to dig into these trends and discover insights from actual data, not just large-scale surveys and … [Read more...] about What We’ve Learned From 1 Year’s Worth Of Hourly PPC Data
[New Webinar with AdStage!] The Most Valuable Google AdWords Features for the PPC Account Manager
Google AdWords offers a huge amount of features to strengthen your campaign efforts and give you as much data as possible to make the best decisions for your account. However, there’s a lot of data and a lot of different features to try – how do you know which ones are the most valuable? From Search Partners and keyword reports to Auction Insights and Dynamic Search Ads, this … [Read more...] about [New Webinar with AdStage!] The Most Valuable Google AdWords Features for the PPC Account Manager
PPC For Venture-Backed Companies
Venture Capital firms invested an astonishing $47.3 billion dollars into 3,617 budding companies in 2014 (2014 Venture Capital Report), and 2015 is on track to exceed that figure. In fact, VC funding is expected to reach levels not seen since the Dot-com boom. As a young company either seeking VC funding or presently answering to venture capitalists, it’s vital you become web … [Read more...] about PPC For Venture-Backed Companies